Abstract. Populism appears to define our present-day political age. The phrase is splashed throughout the headlines, brandished in political speeches and commentaries, and applied extensively in several academic publications and conferences. This pervasive utilization, or populist hype, has serious implications for our comprehension of the meaning of populism alone https://rafaelwcltb.ampblogs.com/what-does-hbr-case-study-analysis-mean-70953050