The South Korean drama market is rapidly transitioning from long-standing production and distribution models to a digital transformation led by OTT and digital platforms. In this shift, production investment costs have https://digibookmarks.com/story18920422/production-of-korean-dramas-in-the-digital-transformation-era-analysis-of-cost-structures-and-marketing-strategies-through-digital-streaming-innovation-and-global-advancement-strategies-with-diversified-revenue-models