With RTB, the marketing departments can avoid spending marketing resources on purchases of block ad inventory with non-targeted and thus often irrelevant users. Frequency capping enables advertisers to limit the number of times a user is exposed to the same ad. A user visits a publisher's sitio. The publisher's Supply-Side https://publicidadeonline09642.wizzardsblog.com/28594123/5-demonstrações-simples-sobre-monetização-de-sites-explicado